Navigating China: Insider Insights for FMCG Market Entry Success

AustCham Shanghai, in partnership with WorldFirst, invites you to an exclusive forum where industry leaders will share proven strategies for establishing and scaling your FMCG brand in China's dynamic market. This insightful evening will feature practical strategies, real-world experiences, and key takeaways from seasoned professionals.

澳大利亚商会-上海与万里汇携手合作，诚邀您参加一场独家论坛，行业领导者将分享在中国动态市场中建立和扩大快速消费品品牌有效策略。这个富有启发性的夜晚，您将收获实用的策略、真实的经验以及资深专业人士的关键启示。

What You Will Learn

您将掌握的知识

• Financial Solutions for FMCG Brands
• 快速消费品品牌的金融解决方案

Speaker 演讲者

Jim Vrondas

Country Manager 总经理-大中华区

WorldFirst

Gain insights into managing cross-border payments and currency exchange risks and learn how digital payment platforms can streamline transactions to enhance profitability for FMCG brands expanding into China. WorldFirst's session will also feature firsthand insights from clients on strategies that worked well, and lessons learned from what they would do differently. Expect to leave with valuable perspectives to help your brand succeed in this fast-paced market.

深入了解跨境支付管理和货币兑换风险，并了解数字支付平台如何简化交易，以提高快消品牌在中国市场的盈利能力。万里汇的会议还将分享客户对有效策略的第一手经验，以及从不同的做法中吸取的经验教训。期待您能有所获益，帮助您的品牌在这个快节奏的市场中取得成功。

• Digital and Offline Sales Strategies for FMCG
• 快速消费品的数字和线下销售策略

Speaker 演讲者

Jonathan Cox

China CEO 中国区首席执行官

RooLife Group

Understand the power of both e-commerce and offline retail channels. Discover effective strategies for establishing a presence in supermarkets, retail chains, and specialty stores, alongside case studies on the successful integration of online and offline sales channels.

理解电子商务和线下零售渠道的强大影响力。探索在超市、零售连锁店和专卖店建立业务的有效策略，以及成功整合线上和线下销售渠道的案例研究。

• Regulatory and Governmental Support for FMCG Brands
• 快速消费品品牌的监管和政府支持

Speaker 演讲者

Deb Langford

Minister-Counsellor

(Agriculture) - Beijing

澳大利亚驻华大使馆

公使衔参赞（农业）

Australian Embassy

Navigate China's regulatory landscape with insights on support from theAustralian government. Learn about benefits under the China-Australia Free Trade Agreement (CHAFTA) and opportunities through trade agreements and business networks.

借助澳大利亚政府的支持，了解中国的监管格局。了解中澳自由贸易协定 (CHAFTA) 带来的好处以及通过贸易协定和商业网络获得的机会。

Don't miss this opportunity to gain valuable insights and network with industry experts and peers. Book your seat today!

不要错过这个获得宝贵洞见并与行业专家及友人建立联系的机会。今天就预订您的席位！